Opt-in email list, advantages and differences.

Opt-in email is a term used when someone is given the option to receive email. Typically, this is some sort of mailing list, newsletter, or advertising. Without obtaining permission before sending email, the email is unsolicited bulk email, better known as spam.

For more information about Spam you can refer :  

For Canada to the CanSPAM Act

For the US to the CanPAM Act

An opt-in email list is a list of email contacts that you've acquired because they've voluntarily given you their contact information.

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Sylvain
owner of
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